2hats MasterMind Group In San Francisco

(415) 515-1252
tommy2hats@gmail.com

Coming To San Francisco on February 27th 
The 2hats Mastermind Business Group

• Write a Marketing Plan
• With a team of 12 entrepreneurs
• And a professional business consultant

...Four Weeks for $175

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When: February 27th, March 12th, March 19th, and April 2nd

Time: Mondays from 1p.m. - 4p.m.
Where:  502 Andover Street San Francisco, CA 94110

New members also receive a Free 60 Minute Private Consultation with John, covering your specific business needs.

"...what was really valuable to me was the chance to co-work and talk with other entrepreneurs who had struggles of their own, which made me feel better about my own weaknesses. Above all, having access to John for questions and guidance made the wholeprocess really empowering. I finished the course feeling like I had the tools to achieve my goals.”  — Damian Sol, Composer

Course Details:
The 2hats Marketing Group is led by John Van Dinther of 2hats Consulting. We are bringing together a dynamic group of up to 12 entrepreneurs. We will be exploring Social Media Marketing, Branding, Marketing Plans, Business Relationship Development, and Networking.

Our first meeting will begin at 1:00 p.m. on February 27th (Monday). This three hour workshop will include presentations by John, hands on group branding exercises, and networking opportunities.

We will then meet on four Mondays (2/27, 3/12, 3/19, 4/2) to support each other, brainstorm, and develop strong business relationships. Each participant will get a chance to present their marketing plan and get feedback from the marketing group members.

About an hour of each weekly session will include co-working, small groups of two or three people getting work done on our individual plans. John will visit the different groups, offering marketing plan suggestions and making sure everyone is feeling productive.

Offering:
Free 1-hour new-members coaching  session with John Van Dinther (Scheduled Individually)

Four marketing group workshops (three-hours each):

• February 27th (Monday at 1:00 p.m.) - 502 Andover Street San Francisco, CA 94110
• March 12th (Monday at  1:00 p.m. .) - 502 Andover Street San Francisco, CA 94110
• March 19th (Monday at  1:00 p.m. ) - 502 Andover Street San Francisco, CA 94110
• April 2nd (Monday at  1:00 p.m.) - 502 Andover Street San Francisco, CA 94110

Fee: 
$175

“I recently participated in one of John's month-long mastermind groups, and I am so grateful. Previous to joining the group, my business was at a real impasse. I knew I had something of great value, I just didn't know how to share it with more people.

• John's expertise helped me break down my marketing process into actionable steps.

• The group setting helped me see points I had been missing on my own.

• In my private one-hour session, John masterfully guided me into, and helped unlock, personal obstacles that had been holding me back.

This group is a great deal.  If you have a product or service you believe in, this group can really help. John is both an expert and a man worthy of trust — such a valuable asset for anyone working on their business. 

Less than a week after our group ended I signed a new client, and I was asked to give a public talk about my work. I am grateful to know John, and to have had a spot in the 2hats MasterMind Group.

I stand behind my recommendation for this group.” - James Riedy, January 2012

For more Information please contact:

John Van Dinther

2hats Consulting

(415) 515-1252

tommy2hats@gmail.com

www.johnvandinther.com

www.2hats.blogspt.com

5 Ways to Frame A Business Relationship

It's handy to categorize your business relationships, to see where people fit in terms of your business once they've stopped being Strangers: that vast army with no awareness of your business at all.

1. Prospects: They are aware of your business, they've seen your card, heard about you, etc.
2. Leads: A prospect becomes a lead when they think they might need your services, and they're in the process of self-qualification.
3. Clients: Your existing clients are your best leads. It takes less effort to thrill existing clients than to convert new clients. And thrilled clients come back for more.
4. Associates: People connecting you to their business network. They can be your client, or businesses serving the same client demographics as you do. Sometimes they're your competition, but still have good reasons for connecting you to other prospects.
5. Associations (or Events): Places where you gather Prospects...

The 2hats Marketing Guild Begins February 17th

Beginning Friday, February 17th at Noon... 
The 2hats Marketing Guild

• Ready to develop your marketing plan?
• Want to work on your plan with a support team of 12 entrepreneurs?
• Would it help if the team was led by a professional business consultant?

...how about if it only cost $175?

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When: February 17th, February 24th, March 2nd, and March 9th

Time: Noon - 3pm
Where: 1808 Addison Street Berkeley, CA 94703

New members also receive a free 60 minute private consultation with John, covering your specific marketing needs.

Course Details:
The Marketing Guild is led by John Van Dinther of 2hats Consulting. We are bringing together a dynamic group of up to 12 entrepreneurs who are looking to develop their marketing savvy.

Our first meeting will begin at 12:00 p.m. on February 17th (Friday). This three hour workshop will include presentations by John, hands on group exercises, networking breaks, and a chance to receive peer feedback and support.

We will then meet over the next three Fridays to support each other, brainstorm, and develop strong business relationships. Each participant will get a chance to present their marketing plan and get feedback from group members.

About an hour of each weekly session will include co-working, small groups of two or three people getting work done on our individual plans. John will visit the different groups, offering suggestions and making sure everyone is feeling productive.

Offering:
One hour personal coaching  session with John Van Dinther (Scheduled Individually)

Four group workshops (three-hours each):

• February 17th (Friday at Noon) - 1808 Addison St., Berkeley, CA 94703
• February 24th (Friday at Noon) - 1808 Addison St., Berkeley, CA 94703
• March 2nd (Friday at Noon) - 1808 Addison St., Berkeley, CA 94703
• March 9th (Friday at Noon) - 1808 Addison St., Berkeley, CA 94703

Fee: 
$175

“I recently participated in one of John's month-long mastermind groups, and I am so grateful. Previous to joining the group, my business was at a real impasse. I knew I had something of great value, I just didn't know how to share it with more people.

• John's expertise helped me break down my marketing process into actionable steps. 

• The group setting helped me see points I had been missing on my own. 

• In my private one-hour session, John masterfully guided me into, and helped unlock, personal obstacles that had been holding me back.

This group is a great deal.  If you have a product or service you believe in, this group can really help. John is both an expert and a man worthy of trust — such a valuable asset for anyone working on their business. Less than a week after our group ended I signed a new client, and I was asked to give a public talk about my work. I am grateful to know John, and to have had a spot in the 2hats MasterMind Group.I stand behind my recommendation for this group.” - James Riedy, January 2012

“I came to John's mastermind group with no clear idea of how to effectively plan for business success. That problem was solved in one session where John worked backwards from success and broke it into its constituent parts. Beyond that learning, what was really valuable to me was the chance to co-work and talk with other entrepreneurs who had struggles of their own, which made me feel better about my own weaknesses. Above all, having access to John for questions and guidance made the whole process really empowering. I finished the course feeling like I had the tools to achieve my goals.”  — Damian Sol, Composer

Introduction to Interchange this Monday (9/12/2011)

An Introduction to the Interchange Counseling Program

An introduction will be led by Steve Bearman, PhD, the founder and facilitator of Interchange this Monday (September 12th) at 7pm. The evening will be a gathering of people getting to know each other and learning about Interchange. It will also be a chance for us to meet and chat if I haven’t seen you in a while, it'll be awesome :)

Details:
September 12th (Monday) 7pm
1808 Addison St. Berkeley, CA 94703 (map)
cell: (415) 515-1252

I took the Interchange program in 2009 - 2010 and it transformed my coaching practice, and I use the tools I learned there every day. On Monday, Steve will be sharing some of what makes Interchange such an amazing program. When I first went to Steve’s introduction in 2009 I was just imagining a networking event, but by the end of the evening I had new counseling tools, new connections, and a renewed passion for what I could offer as a coach. I'm inviting you because I think you'll have fun, network with cool people, and learn some good counseling tools.

Here’s a video of me sharing some of what I learned at at Interchange: http://goo.gl/2SR0e


And also a video of me interviewing Steve about how coaches need more counseling skills: http://goo.gl/I2o2P


Interchange is a community-rich training program for people who want to become masterful counselors and coaches, and for people who want to grow in their own lives. Over 10 intensive weekends you’ll be immersed in one approach to counseling after another, experiencing and practicing each, and finally integrating and transcending them all to find your unique way of being with people. With a tribe of like-minded students (who will become like family) you'll learn how to offer powerful support, healing and transformation to others while being transformed yourself in the process.

Join us for this orientation evening and:

• Learn what the most fundamental aspect of coaching and counseling is and practice offering (and receiving) it
• Meet and get to know some amazing people who are interested in growth, love and change
• Get a taste of what you'll learn at Interchange each weekend 
• Meet Steve Bearman, PhD, founder of Interchange, and see his counseling in action
• Come to learn something new and connect with awesome people, but consider yourself warned, you may leave having set in motion the thing that changes everything in your life. 

To find out more about Interchange’s counseling training program and the low-cost workshops it offers to the public (like the upcoming "Ending Jealousy Permanently" day long workshop, please visit the website: http://www.interchangecounseling.com/ or contact Margo in Admissions at admissions@interchangecounseling.com or (800) 305-6090.

High Quality Networking

The heart & soul of great marketing for service entrepreneurs is a solid connection. If selling is about selling yourself, then what better place to be selling than where you are at your best?

Look for events where people will be playing full out. Where people are exploring new ways to lead and counsel, learning new dance forms, and where they are taking control of their relationship to their own bodies ~ that's way more interesting than golf, in my opinion.

The creators of these events are teaching us new ways to connect to our clients, our communities, and our families. They are cultural leaders who are inventing new ways to relate and connect. How cool is that?

If you want to do business with this kind of people ~the leaders and the explores, people who intentionally go out on weeknights to relate powerfully, find where they like to play and hang out with them. It's good business.

Movement Healing Workshop:

FogDragon Studios

Monday: September

28th 4pm - 8pm

505 Beach St. San Francisco, CA

$65

Weekly Practice:

Open Here Transformational Yoga

Thursdays 6:30pm - 9:30pm

2116 Berkeley Way Berkeley, CA

$20

Free Introduction:

Radical Counseling

Tuesday: October 6th 7:00pm - 9:30pm

308 Page St. San Francisco, CA
Free

10 Week Program:
Intuitive Wellness Weight Management

Mondays & Tuesdays 12:00pm - 1:00pm

(October 5th - December 7th)

3200 California St. San Francisco, CA
$200

Free Dance Class:
Satori Dance

Tuesday: September 22nd 7:00pm - 8:30pm

1015 Folsom St. San Francisco, CA

Free

Workshops And Business Tips

Yoga - Network - Wine

Yes you can network in yoga clothes!

Presented By:
Open Here Yoga &
2hats Consulting

Bring your yoga mat, connect with entrepreneurs, have a glass of wine... Hurrah!
30 minute yoga practice lead by David Schlussel. Then get to know each other over a glass of wine.

Deets:
Free
Monday, February 23rd
6:30pm - 9:30pm
Location TBA

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I Love You Because: A Night of Music, Art and Interactivity!

A collaborative photo project about love...the perfect Valentines Evening in SF.

Deets:
$10 Cover
Saturday, February 14th,
8pm-Midnight
The Design Guild Gallery
427 Bryant Street
San Francisco

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....Slice Of The Day

Management Slice of The Day
When an employee or a charge comes to you with a problem like, " X is broken, what should we do about it?" don't take the bait. The best solution is to turn it around by responding, " What do you think is the best solution? What would you do?". This gives them ownership of the problem and the solution. They will feel empowered and it saves you time.

Marketing Slice of The Day
To find out what search terms people are using in your industry use the Google Search Keyword Tool. You will learn a lot about what words are most important to use in blog posts, newsletters, and what industry categories you are competing in.

Financial Slice
San Francisco has a number of Tax Credits based on what zone your business is in. Check out: Buena Vista strategies. Also call the San Francisco Board Business Hotline at (415)-861-4002 for information.

Development Slice
Create a plan first. 1. Write out the measurable goal 2. Brainstorm required components of the goal 3. Organize Components 4. Break down the components into tasks 5. Assess the task list to make sure it will take you to your goal directly, then get into action!

...and a slice of Life:
Go, right now, and sign up to volunteer for an afternoon at a cause you support... I just did and I feel great :)

Three Networking Events You Could Actually Have Fun At...

Burlesque at a clothing designer's trunk show, a burlesque birthday bash at Club Sutra and the perfect Valentines art opening.

...plus 4 slices of piping hot bidness advice, fresh from the oven.

Management Slice of The Day

Before completing your work day, create a list of the next day's activities. This will get all those unfinished details out of your head and on to the page. Then, when you're taking that first sip of tea in the morning you can peruse the list with a fresh eye.

Marketing & Sales Slice of The Day

Create a leads list that adjusts anticipated income from a client depending on the chances you have of landing that client.

Financial Slice

Create a monthly budget from the last month's report of income and expenses. Then look at the same month's results from the previous year. Now you will be able to tell if your fluctuations are seasonal or dependent on some other factor.

Development Slice

Create a brainstorming group with 6 fellow entrepreneurs. Each business gets 20 minutes of floor time, exploring challenges and opportunities for your business.

Where To Connect In The City

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LoVeBoMb - A Lover's Soiree

A Valentines Day Trunk Show put on by San Francisco's freshest clothing designers!
~~ Burlesque Show~~ Starting at 5pm
Performances by:
Les Moquettes Coquettes
Cheese Puff Girls

Deets: LoVeBoMb - A Lover's Soiree
Saturday, February 7th (2Pm - 7Pm)
Club Mighty
119 Utah St San Francisco

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Tira's Birthday Bash

One of my favorite clients, Avra Organic Spa, is having a birthday party for Tira (the owner) at Club Sutra this Saturday night. Tira asked if I knew any cool people who wanted to come.

You can get in free and hooked up with the party by getting on to the invite list through this [link]

~~Burlesque attire for the ladies, suits for the men~~

Deets: Tira's Birthday Bash
Saturday, January 31st 10:00 pm
Club Sutra
443 Broadway North Beach, San Francisco
Dress Code: Burlesque
www.avraorganicspa.com/birthday

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I Love You Because... Gallery Opening

A super kewl art opening is a great place to connect and network with people. Missing Piece presents "I Love You Because . . . " Join Alex Warnow as he unveils 15 large prints at The Design Guild Gallery, We'll have wine and cheese (it is a gallery opening, right?) and many of the participants will be on hand. There will also be a limited quantity of books on sale. If you know you want one I suggest you buy it in advance.

Deets: I Love You Because... Gallery Opening
Thursday, February 5th, 6pm-9pm
The Design Guild Gallery
427 Bryant Street (at 2nd street), San Francisco

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...and a slice of Life
Find someone who doesn't share your political views, ask them about their core beliefs, and JUST listen.

Small Business Networking Event In Campbell, CA 12/01/08 6pm

Chrystal Bougon is hosting a Biznik networking event (registration required) for local small business professionals. I've found Biznik to deliver as advertised - "business networking that doesn't suck".

If you're looking to connect to local entrepreneurs, Biznik really delivers. What separates it from standards like chamber groups or BNI is the attitude. This is a more tech. savvy crowd tending to be more connected and less regimented. Each event has its own stylings, of course, but I usually like the flavor.