Your success isn't about easy times or hard times. Like Woody Allen said, "80% of success is showing up." Success depends on your ability to get the word out and follow through. Think back to 2007. Nobody was pounding on your door back then either, you still had to bring it to them and close the sale. Before, they had to choose between you and a weekend in Vegas
, now people are distressed about their 401(k) being down. Nothing has really changed for you as an entrepreneur.
Consider rising unemployment, creeping from about 4% at the end of 2007 to about 6% at the end of 2008. That means you can cut about 15,000 calls from your To-Do list, as they will be busy hustling for new work. Fine. That leaves 735,000 leads for you to call. Now obviously your target market is narrower than the employed population of San Francisco, but your gumption is the limiting factor, not outside forces. There is a sea of business out there.